A little about me
I’m Anat, I‘m a LA-based creative leader with over 15 years of experience in CPG & Design. At the moment I lead a small and mighty team to create show-stopping packaging at Thrive Market from idea to execution.
I find branding is so personal, it is based on a gut reaction that is made in a split second. There is an art to it, it is subjective and yet when something works it may look effortless, communicates and sells.
I’ve been making things for as far as I can remember, always surrounding myself with creative projects & creative people. It’s all about bringing a thought, a concept, a whisper of an idea into real life and problem solving along the way.